***** This role is based in San Francisco, CA - Office days are Tue to Thur *****

Who We Are

We’re building the future of real estate — today.

HomeLight is the real estate technology platform powering innovative transactions for top agents, lenders, and their clients. Our technology makes it easier to buy and sell homes, whether that's enabling clients to buy before they sell, find a top agent, or have certainty through a modern closing process. Each year, HomeLight facilitates billions of dollars of residential real estate business on its platform for thousands of agents and loan officers. Our vision is a world where every real estate transaction is simple, certain, and satisfying for all.

Our team breaks barriers every day while staying committed to HomeLight's goals and core values, which is a crucial element to our shared success.

Who You Are

You’re a builder and operator who approaches growth more like a product problem than a marketing channel.

You start with the customer and the business problem, dig into the data, develop a hypothesis, build and launch an experiment, measure the results, and iterate. You’re comfortable getting hands-on — whether that means analyzing a funnel, launching an acquisition campaign, improving a landing experience, fixing measurement, or testing a new growth idea.

You have experience operating paid channels like Google and Meta, but you don't define yourself solely as a paid media marketer. Channels are tools. Your strength is figuring out what to build, test, and scale to drive growth.

You’re also already using AI and automation to analyze faster, experiment more, and improve how you work.

What You’ll Do

• Identify growth opportunities across the customer journey and turn them into experiments
• Build, manage, and optimize acquisition programs across Google, Meta, and other channels
• Use data to understand customer behavior, diagnose performance, and uncover opportunities
• Test audiences, messaging, creative, landing experiences, and new growth ideas
• Partner with Product, Engineering, Data, and Creative to improve conversion, measurement, and the customer experience
• Own key growth metrics including CAC, ROAS, and conversion
• Use AI and automation to accelerate analysis, experimentation, and execution

One thing worth saying upfront

This role is hands-on. You'll own these channels and are expected to run them well. This isn't a role where you'll manage a large team, oversee a roster of agencies, or spend most of your time in strategy decks. If you’re excited about building things, ownership, and driving results, this role is a great fit. If you're looking to move further away from day-to-day execution, it's probably not the right match.

What We’re Looking For

• 8+ years of experience in growth strategy, growth product manager, growth, growth marketing, product-led growth, performance marketing, or a related role
• A track record of building and launching growth initiatives and experiments, not simply managing existing programs
• Strong product instincts and a hypothesis-driven approach to solving problems
• Hands-on paid acquisition experience, particularly Google Ads and Meta
• Strong analytical skills and experience using data to identify opportunities and make decisions
• Experience with experimentation, attribution, and growth measurement
• Working knowledge of GA4, Google Tag Manager, and conversion tracking
• Experience using AI and automation as part of your workflow
• Ability to operate in ambiguity, move from idea to execution, and communicate clearly with senior stakeholders

Benefits and Perks

• Medical (Aetna or Kaiser), Dental & Vision (Guardian)
• Long-Term Disability & Short-Term Disability
• Hospital Indemnity Insurance, Accident Plan, and Employee Critical Illness (Guardian)
• 401k (Vestwell), Life Insurance (Guardian) & Pet Insurance (Nationwide)
• Commuter benefits are offered in certain locations
• PTO, including Volunteer Days to give back to your community
• Annual Anniversary Perks, including one month paid sabbaticals!
• HomeLight Services to help you with buying and selling your home

The following compensation information is provided to comply with job posting disclosure requirements in Colorado, New York, Washington, and California.
Base Pay Range: $200,000.00 - $225,000.00, base pay will vary depending on several factors, such as the position, location, qualifications of the individual, market conditions, and other operational business requirements.Range is dependent on the leveling process during the interview process.

Let’s chat!

HomeLight is an equal opportunity employer dedicated to building an inclusive and diverse workforce, providing employees with a work environment free of discrimination and harassment. All employment decisions are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. We will provide accommodations during the recruitment process upon request, and any accommodation will be addressed confidentially.